The $10k to $1M Roadmap: Avoiding Mid-Stage Growth Bottlenecks
There is a massive, celebrated lie in the startup ecosystem. it goes something like this: getting your first few customers is the […]
The High-Performance Hire: How to Find A-Players for Your Startup
I remember the first time i made a catastrophic hiring mistake. i was desperate. we had just closed a decent round of […]
Working ON Not IN: The Systemization Blueprint for 7-Figure Founders
There is a very specific, quiet kind of hell that you enter when your business crosses the million-dollar revenue mark. from the […]
Growth vs. Scaling: Why Scaling Too Fast Will Destroy Your Company
We need to talk about the most dangerous word in the startup dictionary. if you go to any networking event, any pitch […]
Cutting the Fat: How to Slash Expenses Without Killing Your Brand
There is a specific type of cold sweat that hits a founder when they look at their P&L statement during a bad […]
Value-Based Pricing: How to Stop Undervaluing Your Expertise
I want you to think about the most backwards, punishing, and fundamentally flawed economic system you can imagine. imagine a system where […]
The 80/20 Profit Audit: Identifying Your Most Profitable 20%
Isee founders making the exact same fatal error over and over again. they look at their Stripe dashboard, they see the monthly […]
Revenue is Vanity, Profit is Sanity: The Science of High-Margin Biz
I want to start with a picture you have probably seen a hundred times on social media. it’s a guy standing in […]
Turning “No” Into “Yes”: The Objection-Handling Framework for Founders
I remember my first real sales call for my own product. i had spent months building the thing. i had perfected the […]
The Bulletproof Customer Avatar: Stop Guessing Who Your Audience Is
We need to have a serious conversation about the biggest piece of corporate fiction ever sold to founders. if you’ve ever taken […]
High-Ticket Closing: Why It’s Easier to Sell Premium Than Cheap
Most people start their businesses with a massive, self-sabotaging lie. they think that being “affordable” is a competitive advantage. they look at […]
The Growth Formula: Why You Need Both Marketing and Sales to Survive
There is a massive, expensive lie being told in the startup world. you’ve heard it before. “if your product is good enough, […]